From Gym to Tech: The Team Behind Gym Force®
For more than 15 years, Jason's CrossFit gym has been a steadfast beacon of community and fitness excellence. With a wealth of experience as a seasoned gym owner, Jason has spent over a decade supporting individuals' fitness goals and forging meaningful bonds within his community. His unwavering dedication to innovation in the industry has continually propelled him forward.
Enter Tom, a tech-savvy entrepreneur with a knack for spotting disruptive trends and transforming them into successful ventures. With a track record of launching and scaling tech startups, Tom was no stranger to the challenges and rewards of building something from the ground up. Their paths crossed in a moment of serendipity when Tom decided to join Jason's gym as a new member, unknowingly bringing the two together to disrupt the fitness industry.
Jason's deep understanding of the fitness industry paired perfectly with Tom's tech prowess and entrepreneurial spirit. Recognizing the untapped potential of combining their expertise, they joined forces to create Gym Force® - a revolutionary platform designed to empower independent gyms with cutting-edge technology and marketing support.
With Jason and Tom at the helm, Gym Force® is not just a startup — it's a game-changer poised to disrupt the fitness industry and redefine the way gyms connect with their communities. Get ready to join the movement and be a part of something truly extraordinary.
Jason David
Founder & CEO
As a CrossFit affiliate owner since 2008 and a purple belt in Jiu Jitsu,
Jason founded
Recognizing the vital role these owners play in fostering community
and personalized fitness experiences,
As the co-founder of
Tom Guarascio
Co-Founder & CTO
With over 15 years of software engineering experience, Thomas Guarascio is the Co-founder and Chief Technology Officer at
As
Thomas Guarascio's leadership positions
Ayesha Qureshi
Founder of Q Line Media | Advisory Board, Gym Force
Ayesha is the owner of Q Line Media, a digital marketing agency specializing in data-driven strategies and campaigns. Based in Detroit, Q Line Media is known for its cutting-edge techniques and thoughtful, consumer-centered approach—helping businesses stand out in both the sprint and the marathon by using data to prepare, position, and launch products and services that truly resonate.
She has served as a subject matter expert for Chegg.com, acts as a fractional CMO for a medical device company, and has worked with Fortune 500 and Fortune 1000 companies like Rocket and Zillow. Still, her passion lies in helping small and medium-sized businesses grow with intention. This includes a deep commitment to supporting startups, especially those rooted in Southeast Michigan, where she and her team bring a sharp eye for brand elevation and storytelling. Her work aligns closely with Gym Force's mission to spotlight independent gym owners.
Ayesha is the Detroit ambassador for AMCOB—the Allied Muslim Chamber of Business—and an active member of SBAM, where she contributes thought leadership content and helps lead webinars.
When she's not working, you'll find her exploring Detroit's restaurant scene, burning off her seemingly endless energy at the gym, or spending time with family.
Jason Harper
Founder/CEO Ready Signal | Advisory Board, Gym Force
Jason is a seasoned entrepreneur and data science leader with over two decades of experience in analytics, machine learning, and AI. He's the founder of RXA, Ready Signal, and Weave Workforce, companies that have led the way in consulting, data-as-a-service, and workforce optimization software. At RXA, he delivered a 3000 percent return for investors in just six years. Today, he serves as President of Ready Signal and Managing Director of RXA at OneMagnify, helping global clients drive growth and efficiency through data-driven innovation.
In addition to his impressive business track record, Jason brings something even more important to Gym Force: real experience in the world of independent gyms. He holds both a CrossFit Level 1 certificate and an Olympic weightlifting certificate. He's also a longtime member of independently owned gyms. He has seen firsthand the impact these gyms have on people's lives.
Jason is joining us not just as an advisor, but as a believer. He understands the critical role that gym owners and coaches play in changing lives, and he shares our mission to support them in every way we can.
We're honored to have him on board. Thank you for being part of Gym Force.